On “M&S Retro 80S Chocolate Bars”: the headline version and the human version

I noticed M&S Retro 80S Chocolate Bars climbing the list and decided to follow the trail. Sometimes the trend isn’t the story – the reaction is. What I saw people linking to M&S to bring back beloved retro 1980s chocolate bars to shelves (Wales Online) Four discontinued 80s chocolate bars hit M&S shelves for just Read More “On “M&S Retro 80S Chocolate Bars”: the headline version and the human version”

“Spursplay” is having a moment. Here’s mine

Not everything trending earns a post, but Spursplay felt worth a pause. It’s a reminder that the internet isn’t one conversation – it’s thousands happening at once. What I saw people linking to Tottenham Hotspur vs MK Dons: Club Friendlies stats & head-to-head (BBC) Tottenham vs. MK Dons: how to watch preseason friendly (Cartilage Free Read More ““Spursplay” is having a moment. Here’s mine”

The “Coronation Street” trend, in plain English (and a bit of opinion)

There are some days when a trend feels like background noise, and some days when it feels like it’s tapping you on the shoulder. Today, that shoulder-tap was Coronation Street. When a phrase jumps like this, it’s usually because something happened – or someone said something – or both. What I saw people linking to Read More “The “Coronation Street” trend, in plain English (and a bit of opinion)”

I clicked “Andrew Crofts” and ended up thinking about the bigger picture

I wasn’t trying to get pulled into the trending vortex, but Andrew Crofts got me anyway. The interesting part is the mix: curiosity, concern, entertainment, and the need to know ‘right now’. What I saw people linking to Andrew Crofts: Tottenham set to appoint Brighton's assistant boss to coaching staff (BBC) Tottenham appoint Brighton assistant Read More “I clicked “Andrew Crofts” and ended up thinking about the bigger picture”

I went looking up “Harvey Elliott” so you don’t have to

This wasn’t on my radar at all – until Harvey Elliott started showing up everywhere. It’s a reminder that the internet isn’t one conversation – it’s thousands happening at once. What I saw people linking to Harvey Elliott’s Liverpool career can be saved by Andoni Iraola – and aid Florian Wirtz (This Is Anfield) Liverpool Read More “I went looking up “Harvey Elliott” so you don’t have to”

“Jhon Duran” popped up – and I couldn’t not click

I wasn’t looking for a new obsession today, but Jhon Duran volunteered. I try not to overthink trends, but I do like treating them as tiny snapshots of what we’re all paying attention to at the same time. What I saw people linking to Jhon Duran: Ex-Aston Villa striker joins Benfica from Al-Nassr on season-long Read More ““Jhon Duran” popped up – and I couldn’t not click”

A small personal take on “Mao Itamura Feyenoord to Liverpool”

This wasn’t on my radar at all – until Mao Itamura Feyenoord to Liverpool started showing up everywhere. Part of me loves the speed of it – a million people asking the same question within the same hour. What I saw people linking to Women's Super League: Liverpool sign Japan midfielder Mao Itamura (BBC) Signing Read More “A small personal take on “Mao Itamura Feyenoord to Liverpool””

“Gta 6 Trailer 3” is everywhere right now’ and I have thoughts

There’s always one trend that feels oddly personal – today it’s Gta 6 Trailer 3. Trends are funny – they’re half news, half group chat energy. You can almost feel the collective ‘Wait, what?’ through the screen. What I saw people linking to Grand Theft Auto 6 Trailer 3: Latest Update On The Final Piece Read More ““Gta 6 Trailer 3” is everywhere right now’ and I have thoughts”

I keep seeing “Fifa World Cup Football” – so here’s a quick take

The internet has chosen its topic of the day, and apparently it’s Fifa World Cup Football. At its best, a trend is a shortcut to context. At its worst, it’s a game of telephone. What I saw people linking to World Cup 2026: Fifa opens investigation into Argentina post-final trouble (BBC) FIFA opens investigation into Read More “I keep seeing “Fifa World Cup Football” – so here’s a quick take”