A brief, slightly biased explainer of “Supreme”

The internet has chosen its topic of the day, and apparently it’s Supreme. A spike like this usually means people are comparing notes in real time. What I saw people linking to UK set to be among worst hit by Trump's 15% global tariff (BBC) US to stop collecting Trump tariffs ruled illegal by supreme Read More “A brief, slightly biased explainer of “Supreme””

Why “Princess Andre” is on everyone’s mind (at least today)

This is one of those ‘I should probably understand this’ moments: Princess Andre. Sometimes the trend isn’t the story – the reaction is. What I saw people linking to Katie Price made marriage legal just FIVE days ago in 2nd ceremony despite pals' warning – as real certificate revealed (The Sun) Katie Price marries Lee Read More “Why “Princess Andre” is on everyone’s mind (at least today)”

On “Kara Braxton”: the headline version and the human version

A quiet morning, a loud trend: Kara Braxton. I always ask myself whether this is about facts, feelings, or a mix of both. What I saw people linking to Kara Braxton, 2-time WNBA champion with Detroit Shock, dies at 43 (ESPN) WNBA announces death of two-time champion and 10-year veteran in tragic news (The Mirror Read More “On “Kara Braxton”: the headline version and the human version”

“Sidney Crosby” popped up – and I couldn’t not click

I keep a soft eye on trends, and Sidney Crosby jumped out immediately. I often start with the basics: what happened, who noticed, and why it spread. What I saw people linking to 2026 Olympic Games: Sidney Crosby will not play in men's gold-medal game against the U.S. (CBC) Crosby practices with Team Canada, could Read More ““Sidney Crosby” popped up – and I couldn’t not click”

A brief, slightly biased explainer of “Sunderland vs Fulham”

This wasn’t on my radar at all – until Sunderland vs Fulham started showing up everywhere. A spike like this usually means people are comparing notes in real time. What I saw people linking to Sunderland vs Fulham LIVE! Premier League score, match updates, team news, stream and highlights (Sky Sports) Sunderland vs Fulham predictions, Read More “A brief, slightly biased explainer of “Sunderland vs Fulham””

“Ice Hockey Final” is having a moment. Here’s mine

I saw Ice Hockey Final trending and felt that little jolt of ‘what did I miss?’ I always ask myself whether this is about facts, feelings, or a mix of both. What I saw people linking to Canada and USA to meet in charged Olympic finale (BBC) Winter Olympics men’s ice hockey final: Canada v Read More ““Ice Hockey Final” is having a moment. Here’s mine”

My quick notes on “Kalvin Phillips” while it’s blowing up

Some trends glide by. Kalvin Phillips basically waved at me until I paid attention. The interesting part is the mix: curiosity, concern, entertainment, and the need to know ‘right now’. What I saw people linking to Kalvin Phillips exclusive interview: Sheffield United midfielder discusses his surprise Deadline Day loan move from Man City (Sky Sports) Read More “My quick notes on “Kalvin Phillips” while it’s blowing up”

I couldn’t ignore “Getafe vs Sevilla” today – here’s why it grabbed me

You know when a word keeps following you around online? Today that word was Getafe vs Sevilla. Sometimes a trend is a breaking-news echo. Sometimes it’s pure vibe. What I saw people linking to Preview: Getafe vs Sevilla – prediction, team news, lineups (Sports Mole) Soccer predictions & picks: Analyzing data to beat the odds Read More “I couldn’t ignore “Getafe vs Sevilla” today – here’s why it grabbed me”

I tried to summarise “Gavin Newsom” without the noise

I came for the headlines and stayed for the curiosity: Gavin Newsom. A spike like this usually means people are comparing notes in real time. What I saw people linking to Is this Gavin Newsom’s moment? Even critics admit he has the star power (The Times) Karl Rove reveals Gavin Newsom’s weakness as talk of Read More “I tried to summarise “Gavin Newsom” without the noise”

“Leon Greenwood” is trending in the UK – here’s what I noticed

I came for the headlines and stayed for the curiosity: Leon Greenwood. When something like this spikes, I always wonder what people are really searching for: clarity, gossip, context, or just the comfort of seeing that everyone else is curious too. What I saw people linking to Leon Greenwood is all in for a bobsleigh Read More ““Leon Greenwood” is trending in the UK – here’s what I noticed”