I saw “Cynthia Erivo” trending and did a double take

I noticed Cynthia Erivo climbing the list and decided to follow the trail. I find myself wondering what people are hoping to confirm when they type it in. What I saw people linking to Cynthia Erivo, 39, is chasing a 3:15 marathon – here’s her intense weekly training plan (Women's Health) Wicked superstar Cynthia Erivo Read More “I saw “Cynthia Erivo” trending and did a double take”

A brief, slightly biased explainer of “Nasa Artemis 2 Toilet”

I clicked one thing, then another, and suddenly Nasa Artemis 2 Toilet was the centre of my screen. Trends are funny – they’re half news, half group chat energy. You can almost feel the collective ‘Wait, what?’ through the screen. What I saw people linking to Watch: How will the Artemis astronauts go to the Read More “A brief, slightly biased explainer of “Nasa Artemis 2 Toilet””

My small attempt to make sense of “Indonesia Earthquake Today Tsunami”

I wasn’t looking for a new obsession today, but Indonesia Earthquake Today Tsunami volunteered. I try not to overthink trends, but I do like treating them as tiny snapshots of what we’re all paying attention to at the same time. What I saw people linking to Tsunami warning lifted after 7.4-magnitude earthquake hits Indonesia (BBC) Read More “My small attempt to make sense of “Indonesia Earthquake Today Tsunami””

I saw “House of the Dragon Season 3” trending and did a double take

I wasn’t planning to write about what’s trending today, but House of the Dragon Season 3 kept popping up – so here we are. I’m always wary of hot takes, but I do enjoy the first draft of public opinion. What I saw people linking to ‘House of the Dragon’ Season 3 Teaser Sets Rhaenyra Read More “I saw “House of the Dragon Season 3” trending and did a double take”

A brief, slightly biased explainer of “Rita Wilson”

There are some days when a trend feels like background noise, and some days when it feels like it’s tapping you on the shoulder. Today, that shoulder-tap was Rita Wilson. I find myself wondering what people are hoping to confirm when they type it in. What I saw people linking to Hollywood star Rita Wilson Read More “A brief, slightly biased explainer of “Rita Wilson””

“Birmingham Fire” is trending in the UK – here’s what I noticed

I did the classic ‘quick scroll’ and somehow ended up staring at Birmingham Fire like it was a riddle. When something like this spikes, I always wonder what people are really searching for: clarity, gossip, context, or just the comfort of seeing that everyone else is curious too. What I saw people linking to Huge Read More ““Birmingham Fire” is trending in the UK – here’s what I noticed”

A brief, slightly biased explainer of “What Is Nato”

I saw What Is Nato trending and felt that little jolt of ‘what did I miss?’ If you squint, trending topics are basically a public pulse-check. What I saw people linking to Sweden to host the next meeting of NATO Ministers of Foreign Affairs (NATO HQ) Helsingborg is hosting Sweden’s first NATO meeting on 21–22 Read More “A brief, slightly biased explainer of “What Is Nato””

“James Vowles”: the story, the subtext, and my takeaway

I keep a soft eye on trends, and James Vowles jumped out immediately. A spike like this usually means people are comparing notes in real time. What I saw people linking to Williams sack James Vowles, sign Christian Horner and Jonathan Wheatley to save the great Formula 1 team (grandprix247) What is happening with two Read More ““James Vowles”: the story, the subtext, and my takeaway”

“Jamie Laing” today: what people seem to be reacting to

This is one of those ‘I should probably understand this’ moments: Jamie Laing. I try not to overthink trends, but I do like treating them as tiny snapshots of what we’re all paying attention to at the same time. What I saw people linking to Jamie Laing joins Channel 4 crew to present The CHANEL Read More ““Jamie Laing” today: what people seem to be reacting to”

A tiny vibe check on “Sophie Habboo”

There’s always one trend that feels oddly personal – today it’s Sophie Habboo. I often start with the basics: what happened, who noticed, and why it spread. What I saw people linking to Jamie Laing and Sophie Habboo: parenthood, arguments and welcoming baby Ziggy (ITVX) Jamie Laing and Sophie Habboo's “intimate” show Raising Chelsea gets Read More “A tiny vibe check on “Sophie Habboo””