“Alan Titchmarsh” popped up – and I couldn’t not click

I checked the trending list out of habit and got immediately snagged by Alan Titchmarsh. Trends are funny – they’re half news, half group chat energy. You can almost feel the collective ‘Wait, what?’ through the screen. What I saw people linking to Alan Titchmarsh says rats will stop coming into your garden if you … Read more

“Hearts Fc” popped up – and I couldn’t not click

I checked the trending list out of habit and got immediately snagged by Hearts Fc. It’s a reminder that the internet isn’t one conversation – it’s thousands happening at once. What I saw people linking to Preview: Livingston vs Hearts – prediction, team news, lineups (Sports Mole) How banishing Rangers, Celtic and Hearts' away day … Read more

The internet is fixated on “James Bond” – and I get why

This is one of those ‘I should probably understand this’ moments: James Bond. Trends compress time: yesterday’s unknown becomes today’s everywhere. What I saw people linking to So, Jessie Buckley Is The Next James Bond? (Marie Claire) Desperate Bond fans fooled by April Fools’ Day prank as 007 still in limbo (The New Daily) Next … Read more

“Hbo Max” is having a moment. Here’s mine

I opened my browser this morning expecting the usual mix of headlines and distractions – and then I saw Hbo Max sitting there in the trending list. I try not to overthink trends, but I do like treating them as tiny snapshots of what we’re all paying attention to at the same time. What I … Read more

My quick notes on “Bbc Schedule” while it’s blowing up

I came for the headlines and stayed for the curiosity: Bbc Schedule. Sometimes you can feel a story crossing the invisible line from niche to mainstream. What I saw people linking to Boxing: Croft twins extend unbeaten pro records in Altrincham (BBC) Three Pembrokeshire boxers in the spotlight this weekend (The Western Telegraph) Boxing twins … Read more