Some trends glide by. Aegon basically waved at me until I paid attention. I like to think of trends as a map of attention: messy, crowded, and occasionally revealing. What I saw people linking to Aegon posts higher 2025 profit amid strategic shift (Insurance Business) UK state pensions will increase by 4.8% after a triple … Read more
You know when a word keeps following you around online? Today that word was Jeff Brazier. I find myself wondering what people are hoping to confirm when they type it in. What I saw people linking to Jeff Brazier strips off to his pants after becoming a grandad at 46 years old (The Sun) Alison … Read more
I keep a soft eye on trends, and Roy Hodgson jumped out immediately. The search bar is where we go when we’re trying to catch up without asking anyone directly. What I saw people linking to Roy Hodgson: Bristol City appoint ex-England boss as interim head coach (BBC) Roy Hodgson appointed Bristol City head coach … Read more
I opened my browser this morning expecting the usual mix of headlines and distractions – and then I saw Faith Kates sitting there in the trending list. Part of me loves the speed of it – a million people asking the same question within the same hour. What I saw people linking to Faith Kates: … Read more
I thought I’d skip posting today, but Elche had other plans. Sometimes you can feel a story crossing the invisible line from niche to mainstream. What I saw people linking to El Elche CF se enfrenta al Aston Villa en el Pinatar Arena (Elche CF) El Pintar Arena es este viernes el escenario del amistoso … Read more
I keep a soft eye on trends, and Club Friendlies jumped out immediately. I find myself wondering what people are hoping to confirm when they type it in. What I saw people linking to Watch Elche CF friendly live on VillaTV (Aston Villa Football Club) Aston Villa vs Elche – live score, predicted lineups and … Read more
I saw This Morning and immediately opened a new tab. Then another. Then another. If you squint, trending topics are basically a public pulse-check. What I saw people linking to This Morning hosts congratulate co-star live on air in sweet baby announcement (Daily Star) Why Jeff Brazier is ‘haunted' by his Jade Goody mistakes as … Read more
I thought I’d skip posting today, but Sauvignon Blanc had other plans. I’m always wary of hot takes, but I do enjoy the first draft of public opinion. What I saw people linking to Villagers vexed by mystery of the sauvignon blanc fly-tipper (BBC) Villagers hunt for fly-tipper with a taste for sauvignon blanc (The … Read more
This wasn’t on my radar at all – until Barron Trump started showing up everywhere. I like to think of trends as a map of attention: messy, crowded, and occasionally revealing. What I saw people linking to Man being sentenced for assaulting woman after Barron Trump alerted UK police (Sky News) Russian who attacked Barron … Read more
This wasn’t on my radar at all – until Sophie Rundle started showing up everywhere. Trends compress time: yesterday’s unknown becomes today’s everywhere. What I saw people linking to The Peaky Blinders film is pandering to these populist times – I should know, the Nazi in it is my father | Francis Beckett (The Guardian) … Read more