So, “Thun Fc” is trending. Let’s talk about it

I clicked one thing, then another, and suddenly Thun Fc was the centre of my screen. It’s a reminder that the internet isn’t one conversation – it’s thousands happening at once. What I saw people linking to Liveticker: Auf wen trifft der SC Freiburg in der Conference League? Auslosung der Ligaphase (Badische Zeitung) Wiedersehen mit Read More “So, “Thun Fc” is trending. Let’s talk about it”

A trend check: “Monaco Fc” and what it might mean

I thought I’d skip posting today, but Monaco Fc had other plans. Sometimes you can feel a story crossing the invisible line from niche to mainstream. What I saw people linking to Monaco vs Górnik Zabrze: UEFA Conference League stats & head-to-head (BBC) Why AS Monaco’s Matthis Abline is set to miss out on Olympique Read More “A trend check: “Monaco Fc” and what it might mean”

On “Bon Jovi Murrayfield”: the headline version and the human version

This wasn’t on my radar at all – until Bon Jovi Murrayfield started showing up everywhere. I often start with the basics: what happened, who noticed, and why it spread. What I saw people linking to Bon Jovi Edinburgh 2026: Murrayfield Concert Guide, Travel Updates and More (Scottish Rugby) Bon Jovi at Edinburgh Murrayfield Stadium Read More “On “Bon Jovi Murrayfield”: the headline version and the human version”

Why “Emilio Gay” is on everyone’s mind (at least today)

I keep a soft eye on trends, and Emilio Gay jumped out immediately. There’s a strange comfort in watching a shared curiosity ripple across the country. What I saw people linking to Emilio Gay in danger of being squeezed out of the England team (The Telegraph) Emilio Gay has two Tests to save his England Read More “Why “Emilio Gay” is on everyone’s mind (at least today)”

A brief, slightly biased explainer of “Hodgkinson Odira Zurich Withdrawal”

The internet has chosen its topic of the day, and apparently it’s Hodgkinson Odira Zurich Withdrawal. When a phrase jumps like this, it’s usually because something happened – or someone said something – or both. What I saw people linking to Keely Hodgkinson withdraws from Zurich Diamond League as body “not quite ready” (BBC) Audrey Read More “A brief, slightly biased explainer of “Hodgkinson Odira Zurich Withdrawal””

So, “Jenni Murray” is trending. Let’s talk about it

I wasn’t trying to get pulled into the trending vortex, but Jenni Murray got me anyway. Sometimes the trend isn’t the story – the reaction is. What I saw people linking to Dame Jenni Murray died days after car crash, inquest hears (BBC) Dame Jenni Murray died after crash caused by dazzling headlights (The Telegraph) Read More “So, “Jenni Murray” is trending. Let’s talk about it”

I went looking up “Sheffield United F.c.” so you don’t have to

Not everything trending earns a post, but Sheffield United F.c. felt worth a pause. I always ask myself whether this is about facts, feelings, or a mix of both. What I saw people linking to Why Sheffield United provide the first test of the IFR's powers (BBC) Let Independent Football Regulator do its job in Read More “I went looking up “Sheffield United F.c.” so you don’t have to”

A brief, slightly biased explainer of “Espncricinfo”

I wasn’t looking for a new obsession today, but Espncricinfo volunteered. It’s fascinating how quickly a topic can become common knowledge just by being searched enough. What I saw people linking to Ball by Ball Commentary & Live Score – SL vs IND, 2nd Test (Cricinfo) SL vs IND, 2nd Test, India tour of Sri Read More “A brief, slightly biased explainer of “Espncricinfo””

My quick notes on “Zirkzee” while it’s blowing up

You know when a word keeps following you around online? Today that word was Zirkzee. I always ask myself whether this is about facts, feelings, or a mix of both. What I saw people linking to Man Utd star leapfrogs Premier League counterpart on club’s wish list as INEOS set £25m price tag (LiveScore) Man Read More “My quick notes on “Zirkzee” while it’s blowing up”