“Afl”: the story, the subtext, and my takeaway

I came for the headlines and stayed for the curiosity: Afl. I always ask myself whether this is about facts, feelings, or a mix of both. What I saw people linking to Fremantle thrive on jeopardy – luckily for them qualifying finals are nerve shredders | Jonathan Horn (The Guardian) 'An honour': Hawks defender on Read More ““Afl”: the story, the subtext, and my takeaway”

One trend, one coffee: “London Stadium”

You know when a word keeps following you around online? Today that word was London Stadium. When something like this spikes, I always wonder what people are really searching for: clarity, gossip, context, or just the comfort of seeing that everyone else is curious too. What I saw people linking to Labour calls for Mayor Read More “One trend, one coffee: “London Stadium””

I couldn’t ignore “Alex Gilbert” today – here’s why it grabbed me

I keep a soft eye on trends, and Alex Gilbert jumped out immediately. At its best, a trend is a shortcut to context. At its worst, it’s a game of telephone. What I saw people linking to Alex Gilbert: Leyton Orient sign former Middlesbrough midfielder (BBC) Departed Middlesbrough midfielder set to complete League One free Read More “I couldn’t ignore “Alex Gilbert” today – here’s why it grabbed me”

“Patsy Kensit” popped up – and I couldn’t not click

The internet has chosen its topic of the day, and apparently it’s Patsy Kensit. Sometimes you can feel a story crossing the invisible line from niche to mainstream. What I saw people linking to Patsy Kensit had ‘panic attacks’ when she returned to Emmerdale after 20 years (ITVX) Emmerdale's Sadie King returns tonight – with Read More ““Patsy Kensit” popped up – and I couldn’t not click”

My small attempt to make sense of “Stabbing”

I wasn’t looking for a new obsession today, but Stabbing volunteered. At its best, a trend is a shortcut to context. At its worst, it’s a game of telephone. What I saw people linking to Four charged with murder after newborn baby stabbed to death in Sheffield (The Guardian) Baby found dead in Sheffield 'died Read More “My small attempt to make sense of “Stabbing””

Why “Raskin” is on everyone’s mind (at least today)

I wasn’t trying to get pulled into the trending vortex, but Raskin got me anyway. At its best, a trend is a shortcut to context. At its worst, it’s a game of telephone. What I saw people linking to Raskin 'as good as gold' amid Rangers transfer wait – McInnes (BBC) Besiktas make move for Read More “Why “Raskin” is on everyone’s mind (at least today)”

I clicked “London Film Festival” and ended up thinking about the bigger picture

I checked the trending list out of habit and got immediately snagged by London Film Festival. It’s a reminder that the internet isn’t one conversation – it’s thousands happening at once. What I saw people linking to BFI London Film Festival unveils 2026 lineup (Screen Daily) London Film Festival Sets Screen Talks With Andrew Scott, Read More “I clicked “London Film Festival” and ended up thinking about the bigger picture”

The “Sam Johnstone” trend, in plain English (and a bit of opinion)

I keep a soft eye on trends, and Sam Johnstone jumped out immediately. When a phrase jumps like this, it’s usually because something happened – or someone said something – or both. What I saw people linking to Celtic take goalkeeper Johnstone on loan from Wolves (BBC) Johnstone completes loan move | Men's First-Team | Read More “The “Sam Johnstone” trend, in plain English (and a bit of opinion)”

The internet is fixated on “Wes Streeting” – and I get why

There are some days when a trend feels like background noise, and some days when it feels like it’s tapping you on the shoulder. Today, that shoulder-tap was Wes Streeting. There’s a strange comfort in watching a shared curiosity ripple across the country. What I saw people linking to Politics latest: More Tory shadow cabinet Read More “The internet is fixated on “Wes Streeting” – and I get why”

The internet is fixated on “Greg Docherty” – and I get why

There are some days when a trend feels like background noise, and some days when it feels like it’s tapping you on the shoulder. Today, that shoulder-tap was Greg Docherty. At its best, a trend is a shortcut to context. At its worst, it’s a game of telephone. What I saw people linking to Greg Read More “The internet is fixated on “Greg Docherty” – and I get why”